The Victoria Dalston

The stunning 50’s bar island takes centre stage in the venue, illuminated, and boasting the kind of drinks offer you’d expect to find; JaguarShoes classic cocktails, locally brewed craft beers and a selection of new and old world wines.

The Victoria has a long standing heritage as a music venue, we plan to maintain that under JaguarShoes, but it’s also a great pub and it feels like for a long time that’s been overlooked.

The focus at the Victoria is premium Rum which seemed the obvious choice given the Caribbean influence on the area in recent decades and the fact that rum is not quite so serious a companion as it’s peers… Rum, can just be fun!

The music room at The Victoria has been on the radar of gig goers for more than 3 decades and is one of the best live rooms in East London. Ben Heath, who owned and ran infamous Shoreditch club CATCH (2001-2009), joins the founders of DreamBagsJaguarShoes in recreating this club.

In the Spring of 2015 we re-launched the space independently to the pub, building an exciting a new programme of live music and club nights and working with the industry’s best promoters such as Bird on the wire, Eat your own ears, Parallel lines, Bad Vibrations, Upset the rhythm, Metropolis, DHP and many more.

Relaxed, familiar, playful. That’s the proposition at the Victoria. A friendly local pub, with great food and a good atmosphere. No ‘pretentious’ pretentiousness… just good clean unpretentious pretentiousness.