Yadda is the man behind the plan, and logo. Born in Columbus, Georgia and raised throughout the Midwest; his musical following far exceeds the normal small town hip hop artist. In addition to rapping Yadda Man has honed his skills as a producer, he self-records and mixes everything he puts out. In 2012 Yadda Man released his first mixtape titled This Mixtape Sucks - and if you're wondering nothing about this mixtape sucked. As his music developed so did his fan base. I'm sure if you mention "The Off Brand" or "Yadda Man" in places such as Rapid City, South Dakota you'll find that his support is unmatched. In 2013, he went on to release Channel 32 followed by Until the EP and Until the EP II. Each project was laced with dope music. In 2018, Yadda Man was offered a chance of a lifetime and went on a US tour with Afro Man. Later that ear, Yadda Man teamed with Nikki the Poet and began laying the ground work for the recently released. She Go, He Go. Yadda has opened up for several very noteworthy artists to include: Waka Flocka, Dizzy Wright, Hopsin, Jarren Benton, Bone Thugs-n-Harmony & Montana 300. His musical abilities have received co-signs by Slim Jimmy and Kato the Producer. When you listen to his music you'll find that his message is alot deeper than his rhymes. His metaphors and lyrical abilities will leave you mesmerized.