For emerging alt-pop icon Zolita, every song begins as an elaborate movie in her mind, irresistibly rooted in both riveting drama and viscerally real feeling. A truly multidimensional artist, the L.A.-based singer/songwriter/filmmaker matches her fiercely honest musical output with self-directed videos, each revealing the singular aesthetic she honed in part through her studies in film at New York University’s Tisch School of the Arts. Recently signed to AWAL after earning massive success as a D.I.Y. creator (including over 120 million global streams to date), Zolita now shares her most magnetic work yet: a high-concept project spotlighting her cinematic storytelling and wildly catchy, newly unbridled sound.