Jessica Baio

Whether she’s in front of a live audience, on a microphone in the studio, or behind the steering wheel of her car on social media, Jessica Baio puts her whole life on display in her songs. The California-born and Utah-based singer, songwriter, and performer shares herself and her experiences without filter. Over a pop soundtrack spiked with flickers of emotion and attitude, she explores the intricacies of relationships, mental health, and everything in between. Listening to her resembles the most candid conversation you’ve had with your best friend where no subject is off limits and tears and laughs are equally welcome. And her social media furthers that theme, sharing personal moments of everyday life while connecting directly with fans in the comments reaching nearly 70 million likes on TikTok alone. As the oldest of four kids, Jessica grew up in the small Northern California town of Auburn. Popular radio resounded through the house, and she discovered the likes of Taylor Swift, Justin Bieber, Demi Lovato, Miley Cyrus, and Ariana Grande. During middle school, she learned guitar and piano, and got her first taste of virality when a Miley Cyrus cover took off on YouTube as she continued to build a presence online. Married right out of high school, her story captivated listeners as well. During 2022, “at least” caught fire, generating over 19.5 million Spotify streams, while “trust issues” followed, exploding to the tune of 42 million Spotify streams, paving the way for 2023 Catalyst EP. On the latter, she dedicated the tearful finale “someday” to her husband Sam who lost his dad at 10-years-old to ALS. Keeping up a prolific pace, she maintained momentum with her latest EP “petals” complimented by singles “best friends with your girlfriend” and “glad you’re settling.” Now, after generating over 100 million streams and building an audience of millions, Jessica prepares for her biggest and boldest music yet with her debut album that is slated to release in 2024 [10K Projects].