Luella is the musical project of 20 year old Kingston based artist Liv Whitfield. Her soulful dream-pop sound is most notable for its catchy baselines, crisp vocals, and honest lyrics. 2022 brought the release of her debut album, Luna, produced in collaboration with her father, Zane Whitfield, at North of Princess Studio (Glorious Sons, Kathleen Edwards, Blue Stones). In less than a year, Luella quietly amassed 30k video streams, and over 100,000 streams on Spotify while playing sold-out shows alongside fanclubwallet, Dizzy, and Claudia Bouvette.