As one of the newest additions to Big Loud Rock’s roster, Yam Haus’ search for authenticity has found the perfect home. Pruitt, Beinlich and drummer Jake Felstow know they could’ve gone down a more mainstream pop-friendly rabbit hole for their new releases if they’d listened to the industry suits and producers around them after their sold-out headlining shows before the pandemic. Instead, they spent their time taking their music in a new direction.
The result is a catchy blend of indie rock that still serves up the unforgettable hooks Yam Haus became known for, while also bringing a new level of songwriting maturity and musical complexity to their tracks. The band is growing up alongside the Gen Z audience that dove into their old music, while also allowing their personality and humor to shine a bit more and earn an expanded audience with the new stuff.