TIFFY

Asian-American artist TIFFY just released her debut full length album 'So Serious' in November 2023. Tiffany Sammy’s new collection is a stirring coming-of-age narrative outlining the tumultuous path through social media, social disconnection, heartbreak and the drive for achievement. Her hook-loaded confessional songwriting recalls the dusky, kaleidoscopic musical approach of indie rock contemporaries Speedy Ortiz and Jay Som with irresistible melodies that harken to peak-era Weezer. The lushly slack “Don’t Take It Personally” was inspired by an experience with a friend growing distant during lockdown, a heavenly church organ breakdown adding to the song’s confessional feel. The massively anthemic “In Jest” is built around a chewy riff and the act of taking the piss without getting too hurt about it, while the serpentine shoegaze of “Vying” is accompanied by Sammy’s musings about the digital age’s attention economy. Then there’s the winsome punk-pop of “Social Sliding,” which captures the generational yearning to detach from the social ladders we all continue to climb in vain.