The Lovetones are led by Australian Matthew Tow, formerly of Drop City and The Brian Jonestown Massacre, along with Serge Luca (guitar), Matthew Sigle (bass/keyboards) and Chris Cobb (drums). In 2002 The Lovetones released their debut album, Be What You Want, creating a palpable buzz amongst critics from the likes of Creem and Rolling Stone magazine. The latter hailed Tow's songwriting worthy of Ray Davies, Bowie, Lennon and McCartney: a bold statement, yet in his case, completely justified.