Cute Is What We Aim For

Having paired off in other local combos – singer Shaant Hacikyan and guitarist Jeff Czum in one, old bassist Fred Cimato and drummer Tom Falcone in another – Cute Is What We Aim For came together in January 2005 in Buffalo, New York, driven by the four members' desire to cast their own upbeat spin onto modern pop.

The Cute Is What We Aim For moniker was adopted as a 'homage to a friend'. It is also said that the term "cute" was used by Shaant in high school as another word for "cool", and in a phone conversation between himself and guitarist Jeff, Shaant stated "Cute is what we aim for." in reference to picking a name, and the band decided to use that phrase. The band was productive from the get-go, cranking out a series of bedroom demo recordings just moments after uniting. They posted the tracks on MySpace and PureVolume and quickly captured the attention of the blogosphere. From the start, there was a genuine connection between Cute and the kids.

Cute's online presence allowed for widespread national exposure that once upon a time could only be garnered through full-steam-ahead touring. With songs like "Lyrical Lies" and "Finger Twist and Split" lighting up broadband connections coast-to-coast, the band were eager to establish themselves as an equally poptastic live act. In the spring of 2005, mere months after getting started, Cute won PureVolume's online Battle of the Bands competition, securing a high-profile spot at that year's Bamboozle. They spent the following months recording and playing more shows, building upon their new fanbase while simultaneously fending off the many record companies that were vying for their services. But when the call came from Fueled By Ramen, they knew that they'd found the right home.

The band signed onto the Fueled By Ramen roster in November and quickly began getting ready to record their debut album. In February 2006, they packed their gear into the van and headed down to Beltsville, Maryland to work with producer Matt Squire. Squire, known for his work with such bands as Panic! At the Disco and Thrice, helped the band focus their energies, direct their efforts, and encourage them to fully find their own voice in the studio.

The resulting The Same Old Blood Rush With a New Touch more than fulfills Cute's mission to mesh jubilant tunefulness with savvy verbal gymnastics. Among the album's many highlights is the first single, "There's a Class for This," which features guest vocals from William Beckett from The Academy Is.. and on stage Martin Johnson from Boys Like Girls.

Since finishing the record, Cute has begun playing more and more live shows, including headline dates and tours alongside such artists as Punchline and Jack's Mannequin.

Bassist Fred Cimato left the band in October 2006. He was replaced by former October Fall member Jack Marin. However, in April 2007, it was revealed that Marin had left the band and Cimato had returned in order to replace him.

In early 2008, Cimato once again left the band, and solo artist and old Dave Melillo officially joined as his replacement. Melillo had been playing with the band for a while as an extra rhythm guitarist, but is now an official member.

In late August of 2008, Czum followed in the footsteps of his cousin and left Cute Is What We Aim For say "i'm simpley sick of shaant he makes us look like a one man show". A replacement has yet to be found.

Cute Is What We Aim For's new cd, Rotation, hits store shelves June 24th.